SalingMicrosite

Microsites, LHP, and billing for every tenant, in one place.

SalingMicrosite is a multi-tenant white-label SaaS for election supervision organizations in Indonesia. It gives each tenant a branded microsite, secure admin tools, LHP creation and management, and visit analytics in real time, with wallet-based billing and invoice automation for operational simplicity.

Business Goals

  • Reach 30 paying tenants within 6 months of launch, with at least 40% converting from trial to paid.
  • Achieve 25% month-over-month growth in tenant-provisioned microsites during the first 2 quarters.
  • Keep tenant churn below 5% monthly by improving admin usability, billing clarity, and reporting workflows.
  • Automate at least 80% of invoice generation and payment reconciliation within 90 days of launch.
  • Reduce support burden per tenant by 30% through self-service branding, module purchase, and ticketing flows.

User Goals

  • Let tenant admins launch a branded microsite in under 15 minutes.
  • Allow field officers to draft, submit, and export LHP reports from mobile devices.
  • Show tenant admins real-time visit statistics, user counts, and content performance from their microsite.
  • Provide secure login, role-based permissions, and MFA for admins.
  • Automatically notify relevant users through email and WhatsApp for new visitors, submissions, and billing events.

Non-Goals

  • Not building a general-purpose website builder for arbitrary industries.
  • Not replacing full government records systems or official archival workflows.
  • Not handling cash payments outside supported payment gateways and wallet top-up flows.
  • Not offering custom app-store style plugin development in the first release.

Tenant Admin Rina, 38 - Rina manages a district-level supervision office and needs to launch and maintain a professional microsite for her team. She wants branding control, user management, analytics, and simple billing without involving technical staff.

Tenant Admin Rina, 38

  • As a tenant admin, I want to customize my microsite theme and domain, so that our office looks official and consistent.
  • As a tenant admin, I want to see visitor counts, active users, and report activity, so that I can monitor engagement and team output.
  • As a tenant admin, I want to buy add-on modules and manage wallet balance, so that the office can scale features as needed.

Field Officer Andi, 29 - Andi works in the field and regularly prepares LHP documentation from a phone. He needs a fast, low-friction workflow that works well on mobile and supports drafts, submission, and PDF export.

Field Officer Andi, 29

  • As a field officer, I want to draft an LHP on my phone, so that I can capture findings while they are fresh.
  • As a field officer, I want to submit and export my LHP as PDF, so that the report can be reviewed and archived quickly.
  • As a field officer, I want to receive status updates and validation errors clearly, so that I know what to fix before resubmitting.

Superadmin Dita, 41 - Dita oversees the platform for all tenants and needs to create tenant accounts, manage module catalog and pricing, and keep the system healthy. She also needs visibility into support tickets, payments, and operational status.

Superadmin Dita, 41

  • As a superadmin, I want to provision a new tenant with default modules and branding templates, so that onboarding is fast and repeatable.
  • As a superadmin, I want to monitor payment events, trial expirations, and system health, so that I can prevent service disruptions.
  • As a superadmin, I want to review support tickets across tenants, so that I can prioritize platform issues efficiently.

Microsite Builder and Branding · High priority

  • Provide a simple tenant-facing microsite builder that lets admins publish an official, branded public site with custom domain and subdomain support.
  • Each tenant gets a dedicated microsite under salingawas.my.id and an optional custom domain.
  • Support wildcard subdomains for tenant personalization and routing based on tenant slug.
  • Allow editing of logo, colors, hero text, navigation, contact links, social media links, and basic SEO metadata.
  • Provide publish, preview, and rollback states so admins can safely update the site.
  • Ensure all public pages are responsive, fast, and localized in Indonesian by default.

LHP Module and Report Management · High priority

  • Enable field officers and tenant admins to create, review, list, and export LHP reports as the core operational module.
  • Users with permission can create LHP drafts, attach files, and save progress without losing data.
  • Provide a dedicated LHP list view with search, filters, status badges, and pagination.
  • Support review, approval, revision request, and final submission states.
  • Generate PDF exports asynchronously and store them in S3-compatible storage.
  • Record audit logs for create, edit, submit, approve, export, and delete actions.

Analytics Dashboard and Real-Time Visit Tracking · High priority

  • Give tenant admins a live dashboard for microsite visits, user activity, and content performance, including interactive charts.
  • Show real-time visits, unique visitors, top pages, traffic sources, and device breakdown.
  • Support interactive charts with time filters for 24 hours, 7 days, 30 days, and custom ranges.
  • Stream new visit events into the tenant dashboard with low latency.
  • Allow export of analytics summaries to CSV and PDF.
  • Separate tenant analytics data strictly by tenantId and enforce access control on every query.

Authentication, Authorization, and Tenant Isolation · High priority

  • Secure the platform with strong login, multi-role access control, and strict multi-tenant isolation across UI, API, and database.
  • Support email/password login, secure cookies, and MFA for superadmins and tenant admins.
  • Implement role-based access control for superadmin, tenant admin, field officer, and support roles.
  • Enforce tenantId on all operational records and use PostgreSQL Row Level Security.
  • Prevent cross-tenant access in API handlers, background jobs, and file URLs.
  • Add audit logging for privileged actions and session changes.

Billing, Wallet, and Invoice Automation · High priority

  • Automate payments using a trusted third-party gateway and support wallet top-up, invoice generation, and renewal alerts.
  • Create payment intents and webhook processing for wallet top-up and module purchases.
  • Automatically generate invoices for module subscriptions, renewals, and add-on purchases.
  • Track wallet balance, transaction history, and payment status in the tenant dashboard.
  • Support trial periods and renewal reminders via email and WhatsApp.
  • Retry and reconcile webhook events safely to avoid duplicate charges or duplicate invoice states.

First-Time Tenant Onboarding

  • Landing page explains product value, pricing, and legal pages clearly.
  • Tenant admin starts a free trial or requests tenant provisioning.
  • System creates tenant workspace, subdomain, and default microsite template.
  • Admin completes brand setup, domain verification, and user invitations.
  • Admin enables LHP module and opens the dashboard within 15 minutes.
  • First visit and first draft LHP appear in analytics and list views immediately.

1. Public Landing and Trial Start

  • A visitor lands on the public marketing site, understands the platform, and starts a tenant trial or requests onboarding.
  • Show clear CTA, module list, pricing, FAQs, and legal pages.
  • Validate email and organization name before creating tenant records.
  • Block duplicate tenant provisioning for the same verified organization when possible.

2. Tenant Setup and Branding

  • The tenant admin configures the microsite identity and public presence.
  • Allow logo upload, color theme selection, navigation setup, and social links.
  • Support custom domain verification with DNS instructions and status checks.
  • Provide preview mode so changes can be reviewed before publishing.

3. Microsite Publishing and Visitor Tracking

  • The microsite goes live on a wildcard subdomain or custom domain, and visit events start flowing into analytics.
  • Capture page views, unique visitors, device type, referrer, and geolocation at a coarse level.
  • Use consent-aware tracking configuration and allow disabling analytics if required.
  • Handle unknown subdomains by showing a branded fallback or 404 page.

4. LHP Creation and Submission

  • Field officers log in, create LHP drafts, attach evidence, and submit for review.
  • Autosave drafts and preserve form state during temporary connectivity issues.
  • Validate required fields, file types, and file size before submission.
  • Move submitted reports through review states with timestamps and audit entries.

5. Admin Review, PDF Export, and Billing

  • Tenant admins review reports, export PDFs, and manage billing without leaving the dashboard.
  • Generate PDF exports asynchronously and show progress in the UI.
  • Display wallet balance, invoice history, payment status, and renewal alerts.
  • Send notifications for payment success, low balance, and report status changes.

Power Features and Edge Cases

  • Real-time analytics dashboard with live counters and time-series charts.
  • Support for multiple subdomains and custom domain mappings per tenant.
  • Bulk import for users and basic site content from CSV or template JSON.
  • WA and email notification rules for new visitors, new reports, and overdue reviews.
  • Offline-tolerant LHP drafts with conflict detection when syncing changes.

Clean, Fast, and Accessible UI

  • Mobile-first layout with large touch targets for field officers in the field.
  • Indonesian language default with clear terminology for reporting and billing.
  • Accessible forms with labels, validation messages, and keyboard navigation.
  • Skeleton loading states, optimistic updates, and clear empty states.
  • Tenant branding visible in header, colors, and microsite preview without harming readability.
  • Charts should be interactive, legible on small screens, and performant under heavy data loads.

Rina manages a district supervision office and currently relies on scattered tools for reports, website updates, and visitor tracking. With SalingMicrosite, she launches a branded tenant site on a custom subdomain, sets up her logo and domain, and immediately sees real-time visits on her dashboard.

Andi, one of her field officers, logs in on his phone, writes an LHP draft, attaches evidence, and submits it for review. The report is automatically listed in the tenant admin dashboard, exported to PDF when approved, and tied to audit history so the office can trace every action.

As usage grows, the office can buy extra modules, top up the wallet, and receive renewal alerts without manual invoicing. The result is a more professional public presence, faster supervision workflows, and less administrative friction for both the local team and the platform operator.

User-Centric Metrics

  • 80% of tenant admins publish their microsite within 15 minutes of signup.
  • 70% of active tenants create at least one LHP within their first 7 days.
  • Median LHP draft save time under 2 seconds on mobile connections.
  • At least 60% of tenant admins check analytics dashboards weekly.
  • 90% of report submissions pass validation without needing support intervention.

Business Metrics

  • 30 paid tenants within 6 months.
  • Trial-to-paid conversion rate of at least 40%.
  • Monthly tenant churn below 5%.
  • At least 25% of paid tenants purchase one add-on module within 90 days.
  • Support ticket volume per tenant reduced by 30% after onboarding improvements.

Technical Metrics

  • 99.9% monthly uptime for public microsites and dashboards.
  • P95 API response time under 300 ms for common dashboard endpoints.
  • PDF export jobs complete within 60 seconds for 95% of reports.
  • Zero cross-tenant data exposure incidents, enforced by authorization and RLS.

Tracking Plan

  • tenant_created
  • trial_started
  • custom_domain_verified
  • microsite_published
  • visit_event_recorded
  • lhp_draft_saved
  • lhp_submitted
  • pdf_export_requested
  • payment_intent_created
  • payment_webhook_succeeded
  • support_ticket_created

Technical Needs

  • Next.js 14 with TypeScript and Tailwind for frontend UI and server rendering.
  • NestJS or Fastify API with REST endpoints and background job handlers.
  • PostgreSQL with Row Level Security and tenantId-based isolation.
  • Redis for caching, rate limiting, and asynchronous jobs.
  • S3-compatible object storage for attachments and generated PDFs.
  • Queue worker for webhook retries, PDF exports, notifications, and analytics ingestion.
  • Observability stack with structured logs, metrics, tracing, and error reporting.

Integration Points

  • Midtrans or Xendit for payment gateway processing in Indonesia.
  • WhatsApp Business API or a provider such as Qontak for automated notifications.
  • Resend or SendGrid for transactional email.
  • Cloudflare or similar DNS provider for custom domain and SSL automation.
  • Google Analytics alternative or internal event pipeline for microsite visit tracking.

Data Storage & Privacy

  • Store only necessary personal and operational data and separate tenant records using tenantId plus database RLS.
  • Encrypt sensitive fields at rest where appropriate and use HTTPS everywhere.
  • Use secure, HTTP-only cookies and rotate session tokens regularly.
  • Provide audit logs for administrative actions and report lifecycle events.
  • Define retention rules for logs, attachments, and analytics in line with Indonesian privacy expectations and applicable GDPR/CCPA-style principles for exported or external users.

Scalability & Performance

  • Use edge caching or CDN for public microsite assets and static pages.
  • Aggregate analytics events asynchronously to avoid slowing down visitor page loads.
  • Paginate all list screens and defer heavy chart rendering until data is ready.
  • Use background workers for webhook processing, domain verification, and PDF generation.

Potential Challenges

  • Custom domain setup can be error-prone, so provide guided DNS validation, status checks, and fallback subdomains.
  • Real-time analytics can create noisy or expensive event volume, so batch writes and roll up metrics.
  • Multi-tenant authorization bugs can expose data, so enforce tenant checks in API, service, and database layers.
  • PDF and webhook jobs can fail intermittently, so add retries, idempotency keys, and dead-letter handling.
  • WhatsApp and email delivery can be unreliable, so support delivery logs and retry rules with clear user-facing status.

Team & resourcing - Small product team - 2 full-stack engineers, 1 product designer, part-time PM, shared DevOps support

Phase 1: MVP Microsite and Auth · Weeks 1-4

  • Landing page and trial signup flow
  • Tenant provisioning with wildcard subdomain routing
  • Secure authentication, roles, and tenant isolation
  • Basic microsite builder with branding, social links, and SEO metadata
  • Public microsite publishing and preview mode

Phase 2: LHP Workflow and Admin Dashboard · Weeks 5-8

  • LHP draft, submit, review, and list screens
  • PDF export pipeline with background worker
  • Tenant admin dashboard with user management and report stats
  • Audit log and file attachment support
  • Support for mobile-friendly field officer workflow

Phase 3: Analytics and Billing · Weeks 9-12

  • Real-time visit analytics dashboard
  • Interactive charts and traffic summaries
  • Wallet top-up, invoice history, payment status, and webhook handling
  • Email and WhatsApp notification triggers
  • Trial period, renewal alerts, and module purchase flow

Phase 4: Scale and Hardening · Weeks 13-16

  • Custom domain verification and SSL automation
  • System health dashboard for superadmin
  • Role permissions hardening and MFA for admins
  • Performance optimization, observability, and retry logic
  • Seed data, production-ready folder structure, and onboarding polish

Paste this into Cursor, Bolt, Lovable, or v0 to start building.

Build a multi-tenant white-label SaaS called SalingMicrosite for election supervision organizations in Indonesia.

Core product focus: a microsite builder for tenant-facing public sites, plus a module for creating and managing LHP reports. The app must support superadmin and tenant admin dashboards, field officer workflows, analytics, billing, custom domains, wildcard subdomains, and secure multi-tenant isolation.

Use this stack by default: Next.js 14, TypeScript, Tailwind CSS, PostgreSQL with Row Level Security, Redis, S3-compatible storage, and a background worker queue. Use NestJS or Fastify for the API.

Build these primary screens and flows:
1. Public landing page with product modules, pricing, FAQs, legal pages, and trial CTA.
2. Superadmin dashboard to create/manage tenants, module catalog, pricing, support tickets, and system health.
3. Tenant admin dashboard to customize brand, manage users and roles, see visitor analytics, wallet balance, invoices, and LHP stats.
4. Microsite builder for tenant public pages with logo, colors, hero content, nav, social media links, and basic SEO settings.
5. Field officer microsite/PWA for login, LHP draft creation, attachment upload, submission, and PDF export.
6. Analytics module with real-time visit counts, active users, top pages, traffic sources, and interactive charts.
7. Billing module with wallet top-up, invoice history, payment status, renewal alerts, and webhook processing.
8. Support ticket screen with status, priority, comments, and file attachments.

Required data model entities: Tenant, User, Role, Permission, Module, TenantModule, Wallet, WalletTransaction, TrialPeriod, MicrositeTheme, LHPReport, LHPAttachment, LivenoteEntry, SupportTicket, TicketComment, AuditLog, PaymentIntent, PaymentWebhookEvent, VisitEvent, DomainMapping, NotificationLog.

Enforce tenantId on all operational records, with authorization at the API and database levels. Implement secure cookies, MFA for admins, audit logging, HTTPS, responsive mobile-first UI, Indonesian language defaults, accessible forms, loading states, and clean tenant branding.

Add support for:
Custom domain verification and SSL automation
Wildcard subdomain routing for tenant resolution
Email and WhatsApp notifications for new visitors, submissions, and billing events
PDF export jobs in a background queue
Seed data for demo tenants and modules
Production-ready folder structure suitable for scaling to many tenants

Generate the full application scaffold, reusable components, database schema, API endpoints, page routes, state handling, and sensible placeholder data so the product can be extended into production.

Business Idea

buatkan sebuah website saas microsite dengan fitur pembayaran otomatis, integrasi dashboard analitik, dan autentikasi pengguna yang aman. serta wildcard subdomain support untuk kemudahan personalisasi akun setiap pelanggan. tambahkan juga dukungan kustom domain agar terlihat lebih profesional bagi setiap pengguna. serta fitur pemrosesan invoice otomatis menggunakan gateway pembayaran pihak ketiga yang terpercaya. dan juga microsite builder sederhana dengan dukungan integrasi media sosial dan SEO dasar. bisa menambahkan modul tersendiri yang memungkinkan pengguna untuk mengelola data analitik kunjungan secara real-time. modul tersebut juga harus mendukung visualisasi data grafik yang interaktif dan mudah dipahami. sub domain yang dicustomisasi yang mudah disesuaikan bagi setiap pengguna. Serta fitur notifikasi otomatis melalui email dan WhatsApp untuk setiap pengunjung baru. Business Idea Build a multi-tenant white-label SaaS called SalingAwas for election supervision organizations in Indonesia. Core product: Create a platform under salingawas.my.id that provisions tenant-specific microsites and dashboards for Bawaslu/Panwascam-style offices. Each tenant must have isolated data, branded public-facing microsite, admin dashboard, field officer workflows for LHP submissions, PDF export, livenote pleno, support tickets, and wallet-based billing with trial periods and add-on modules. Primary screens and flows: 1. Public landing page with modules, pricing, FAQs, legal pages, and CTA to start a trial. 2. Superadmin dashboard to create/manage tenants, module catalog, pricing, support tickets, and system health. 3. Tenant admin dashboard to customize brand, manage users and roles, view wallet balance, buy modules, and review LHPs. 4. Field officer microsite/PWA for login, draft LHP creation, submission, PDF export, and livenote updates. 5. Billing screens for wallet top-up, invoice history, payment status, and renewal alerts. 6. Support ticket screen with status, priority, comments, and file attachments. Data model: Tenant, User, Role, Permission, Module, TenantModule, Wallet, WalletTransaction, TrialPeriod, MicrositeTheme, LHPReport, LHPAttachment, LivenoteEntry, SupportTicket, TicketComment, AuditLog, PaymentIntent, PaymentWebhookEvent. Every operational record must include tenantId and enforce authorization at the API and database levels. Technical stack: Use Next.js 14 with TypeScript and Tailwind for frontend, NestJS or Fastify for API, PostgreSQL with Row Level Security, Redis for caching and jobs, S3-compatible storage for files and PDFs, and a background worker queue for exports and webhook processing. Implement subdomain routing for tenant resolution, HTTPS, secure cookies, MFA for admins, and observability with logs, metrics, and tracing. Build the app with responsive mobile-first UI, Indonesian language defaults, accessible forms, clear loading states, and clean tenant branding. Include seed data, validation, role-based access control, and production-ready folder structure suitable for scaling to many tenants. fokus utamanyya adalah aplikasi microsite yang akan digunakan oleh pengguna akhir di multi tenant level. sehingga admin perlu pengaturan untuk hal terebut. ada 2 dashboard untuk admin dan untuk admin tenant, ditambah dashboard untuk admin tenant terdapat statistik pengguna, jumlah kunjungan dari micrositenya gabungkan 2 prd ini menjadi satu kesatuan fokus produknya adalah Microsite builder dengan modul Membuat Laporan LHP dan Daftar LHP yang sudah dibuat

Make My PRD

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    PRD: buatkan sebuah website saas microsite dengan fitur...